Pukka Herbs were looking for a sustainable packaging expert to provide an independent, future-focused perspective in a specialist technical aspect of packaging.
After the initial project immersion I connected with a number of established connections within the UK, Europe and the rest of the world for the research phase of the project.
The research included gaining future insights from raw material manufacturers, material converters and contacts within the waste management sector. The insights were combined with over 15years of expertise within sustainable packaging and translated into a simple, powerful presentation that was shared with the packaging and sustainability team and used to drive future strategic plans for the Pukka brand and packaging.
The report was a un-biased, holistic perspective on a complex technical area of packaging sustainability and set out short term and long term business and brand opportunities for the business to consider.
Sustainability Manager, Pukka Herbs
“Tracy helped us navigate a complex issue with new insight and clarity. She combines technical expertise with deep sustainability know how and is fantastic to work with”.