Applying our Design for Life approach to Circular Innovation, we’ll inject life-cycle thinking to evaluate design, sourcing, manufacture, use and reuse impacts unique to your business, brand and markets.


  • Immerse ourselves in your business, brand and products and customer
  • Define crucial technical, user and impact parameters with your team
  • Design and develop a brief using our Design for Life approach, framing the challenge and identifying action and insight gaps
  • Explore different ways to co-create through a tailored mix of 1-1’s and group sessions with business and supply chain stakeholders
  • Help you to identify, unlock and implement innovative circular strategies that help you do more with less.
  • Identify alternative business models; getting to the root of regenerative, restorative risks and opportunities
  • Evaluate budget, governance, resource and commitment required to implement


  • Science-based solutions that will help your business meet its impact goals
  • A clear timebound action plan and KPIs to help your brand use less and grow more
  • Engagement programme and material to foster ownership and support from internal and external stakeholders
  • Clarity on how your brand can use its agency to influence more positive customer behaviour
  • Confidence for you to talk to internal and external audiences about your developments
Contact Root

If you would like to explore how we could work together, or to request further details about my work, please fill in the details and I will be in touch promptly.

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